Whether you visit our Studios as a curious visitor or a customer, you will be welcomed as our guest. It is part of the Korean philosophy of Son-Nim, and is the very DNA of the Genesis Difference.
Our Studios are more like stepping into a contemporary design gallery. What better place to discover the stylish Genesis range? Experience it all in a welcoming, elegant and relaxing environment.
Our Studios are the embodiment of our ethos which originates from Korean architecture and design. They are tranquil and elegant spaces that showcase our inspiration and of course, our latest range of Genesis cars for you to experience. Our design ethos calmly runs throughout.
The beauty of white space is the concept of removing everything that is not essential. An ethos that flows through both our Studios and our Cars. It’s described by Luc Donckerwolfe, Chief Creative Officer at Genesis. “It’s all about the purity of design, reduction of elements.”
Our first UK Genesis Studio has recently opened at Westfield, London. As the largest retail experience in Europe, this iconic and stylish London venue is a fitting place to host a Genesis Studio. Visit us to discover a whole new way of owning a luxury car. We look forward to welcoming you as our guest.