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    Side profile of a beige Genesis GV90 parked in front of a stone wall lined with olive treesSide profile of a beige Genesis GV90 parked in front of a stone wall lined with olive trees
    Press Release2026.11.10
    GENESIS COMMENCES SALES OF GV90 NEOLUN AND GV90 IN KOREA

    Genesis opened orders in Korea for the GV90 and GV90 Neolun, its first full-size flagship electric SUVs.

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    Genesis Magma Racing GMR-001 Hypercar #17 racing on track in warm sunlightGenesis Magma Racing GMR-001 Hypercar #17 racing on track in warm sunlight
    Press Release2026.11.08
    GENESIS MAGMA RACING ENDS DEBUT FIA WEC SEASON OPTIMISTIC AND WITH CLEAR TARGETS

    Genesis Magma Racing closed its debut season at the 6 Hours of Monza without points, but with clear targets for 2027.

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    “Dreams that Resonate” exhibition poster with a black-and-white portrait of Luc Donckerwolke seated before design sketches“Dreams that Resonate” exhibition poster with a black-and-white portrait of Luc Donckerwolke seated before design sketches
    Press Release2026.11.08
    GENESIS INVITES VISITORS TO CCO LUC DONCKERWOLKE’S DESIGN ARCHIVE EXHIBITION IN SEOUL

    Running Nov. 24 – Dec. 11 at Sinsa House in Seoul, “Dreams that Resonate” traces Luc Donckerwolke’s creative journey.

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    Exterior of Genesis Gwangju at dusk, its glass facade with the Genesis emblem revealing the illuminated interiorExterior of Genesis Gwangju at dusk, its glass facade with the Genesis emblem revealing the illuminated interior
    Press Release2026.11.06
    GENESIS OPENS ‘GENESIS GWANGJU,’ ITS LARGEST BRAND SPACE TO DATE

    Genesis Gwangju is the brand’s first dedicated venue in the Honam region and its sixth standalone showroom in Korea.

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    2026 Genesis Championship winner Yuto Katsuragawa poses with the trophy alongside event officials on the golf course.2026 Genesis Championship winner Yuto Katsuragawa poses with the trophy alongside event officials on the golf course.
    Press Release2026.10.25
    YUTO KATSURAGAWA TRIUMPHS AT 2026 GENESIS CHAMPIONSHIP

    Yuto Katsuragawa won the 2026 Genesis Championship with a score of 13-under 271, earning $680,000 and a GV80 Hybrid model.

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    Six Genesis Magma Racing drivers in racing suits pose in front of a "Signed for 2027" display ahead of the FIA WEC season.Six Genesis Magma Racing drivers in racing suits pose in front of a "Signed for 2027" display ahead of the FIA WEC season.
    Press Release2026.10.21
    GENESIS MAGMA RACING CONFIRMS DRIVERS FOR 2027 FIA WEC SEASON

    Genesis Magma Racing retained all six drivers for the 2027 FIA WEC season, building on its debut with the GMR-001 Hypercar.

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    A scene from Flesh Impact showing an older Marilyn Monroe in profile under dramatic lighting.A scene from Flesh Impact showing an older Marilyn Monroe in profile under dramatic lighting.
    Press Release2026.10.07
    GENESIS-SUPPORTED FILM ‘FLESH IMPACT’ TO PREMIERE AT BUSAN FILM FESTIVAL

    Marking Marilyn Monroe’s centennial, the short film reimagines her life and legacy through a new perspective.

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    A still from the film The Intern showing a man in the driver’s seat of a Genesis GV80.A still from the film The Intern showing a man in the driver’s seat of a Genesis GV80.
    Press Release2026.09.27
    GENESIS MAGMA RACING LEAVES JAPAN ENCOURAGED DESPITE DISAPPOINTMENT

    Genesis Magma Racing showed strong pace at the 6 Hours of Fuji but missed out on points after late-race penalties.

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    A large-scale sculpture by Liu Wei installed between the columns of The Metropolitan Museum of Art facade.A large-scale sculpture by Liu Wei installed between the columns of The Metropolitan Museum of Art facade.
    Press Release2026.09.18
    GENESIS CELEBRATES THE GENESIS FACADE COMMISSION: LIU WEI, SPECULATION AT THE MET

    The Genesis–The Met partnership exhibition has opened, featuring four new works by artist Liu Wei.

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    Genesis Magma Racing’s orange GMR-001 Hypercar racing beneath a Texas flag.Genesis Magma Racing’s orange GMR-001 Hypercar racing beneath a Texas flag.
    Press Release2026.09.07
    Genesis Magma Racing Takes Best WEC Result at Lone Star Le Mans

    Genesis Magma Racing finished seventh at Lone Star Le Mans, securing its best WEC result and second points finish.

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    Relate Contents

    Brand
    BrandAs our name implies, Genesis embraces creation.
    Genesis Magma GT3 Concept
    Concept CarTake a closer look at the Genesis design philosophy through our concept vehicles.
    Genesis Magma Racing GMR-001
    Motor SportExplore race highlights from the Genesis Magma Racing Team’s challenges
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