The quad lamps are inspired by the wings of the Genesis emblem. When viewed from the side, the iconic two lines clearly display the Genesis Identity day and night.
The signature crest grille is inspired by the emblem's crest, emphasising the distinct Genesis Family Identity.
To bring athletic elegance to life, Genesis models feature distinctive parabolic lines that define the car's dynamic profile.
The cabin is calm and unfussy, to create a relaxing space. This is the concept of the "beauty of white space", inspired by Korean architecture.
"We actually promised ourselves to deliver the most beautiful real-wheel drive SUV to the market. The car has everything. It has balance. For a designer, it is always more challenging to do an elegant car."
SangYup Lee, Head of Genesis Global Design Centre
The parabolic roofline and bonnet angle create an athletic stance. The strong wheel arches start below the waistline and hug the wheels, creating presence and planting the car to the ground.
The bold crest grille and quad headlamps evoke the Genesis emblem to create a distinctive design identity.
Beautifully proportioned, with a long bonnet and roofline for an athletic profile. The tapered windows enhance the sense of dynamism. The flared arches and 22-inch wheels give balance to the proportions.
The uncluttered, horizontal design of the rear creates a feeling of stability and control. The rear lights cleanly continue the signature two-line design feature from the front headlamps. The twin exhaust pipes reference the shape of the crest grille.
The "beauty of white space" aesthetic guides us to make the interior as simple and ergonomic as possible, maximising the feeling of calm spaciousness.
The leather steering wheel is designed with minimal switches to enhance both ergonomics and aesthetics.
The soft, full-grain prime Nappa leather in our seats is quilted then padded for long-distance comfort.
Real open-pore wood, Nappa leather and distinctive G-Matrix-patterned aluminium combine to create a serene and comfortable environment.
To emphasise the interior space, sleek air vents run uninterrupted across the width of the cabin.
For complete flexibility, choose between five, six or seven-seat configurations to comfortably carry passengers and large loads.