Genesis is the luxury automotive brand of the Hyundai Motor Group, where refinement, technology, and elegance come together in a timeless design. Each model exudes sophistication, with a focus on comfort, quietness, and an innovative driving experience. From the boldly styled electrified G80 to the dynamic GV60, Genesis blends Korean craftsmanship with its signature “Athletic Elegance” design language. The interior offers a serene environment, infused with premium materials and advanced technology.
Worldwide, more than one million Genesis vehicles are already on the road, but until now, the brand has not been officially represented in the Netherlands. That is about to change. Genesis is expected to arrive in the Netherlands in the first quarter of 2026. We will launch with three fully electric models: GV60, electrified GV70, and electrified G80.
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