Genesis has introduced a new colour: Matira Blue. This innovative colour expresses the sustainable luxury of Genesis by capturing the spirit of Matira Beach in the South Pacific Ocean. Just like its namesake, where a diversity of colours such as cobalt blue, emerald blue, and turquoise can be appreciated, Matira Blue has a special pigment to create a colour that varies depending on the angle of view.
The G-Matrix patterned grille is a distinctive design feature that is purely exclusive to the Genesis EV model.
The charging door on the right-upper area of the grille, which becomes invisible when closed, offers an impressively integrated look, while the two-line chrome garnishes inside create a unique sense of brand unity.
Our new 19-inch turbine-shaped wheel was designed to maximize aerodynamic performance at every turn.