X GRAN EQUATOR CONCEPT

REFINED ADVENTURES

Genesis’ first-ever overlanding concept conquers all-terrain adventures with unconventional grace. The X Gran Equator Concept shines with extreme capability, generous 24” wheels, and a sophisticated form, while analog-inspired gauges let you monitor off-road data, like pitch and yaw, and personal sunroofs welcome in the sunshine to illuminate each passenger’s unique journey.

Concept vehicle shown.

Concept vehicle shown.

X GRAN COUPE CONCEPT

SPLENDOR OF THE MEDITERRANEAN

The X Gran Coupe Concept expresses the earthen beauty of the Mediterranean olive tree. Its exterior glows in a verdant hue and beneath its graceful, arcing silhouette, the brilliantly appointed cabin features faceted crystals that catch the sunlight and cast it, dancing, across the olive wood finishes and quilted leather roof.

Concept vehicle shown.

Concept vehicle shown.

X GRAN CONVERTIBLE CONCEPT

SUN-SOAKED LUXURY

The Genesis X Gran Convertible Concept captures the bold spirit of Tuscan wines with a blend of audacious design and open-air elation. Along with its powerful stance and fine eucalyptus wood finishes, this high-tech convertible is finished in rich colors drawn from the Cabernet Sauvignon grapes of Livorno, Italy.

Concept vehicle shown.

Concept vehicle shown.

Neolun Concept

GENESIS NEOLUN CONCEPT

The Genesis Neolun Concept is an ultra-luxe, state-of-the-art SUV that is the ultimate testament to refinement. Korean-inspired design reveals understated beauty and provides a revolutionary experience that transcends driving while showcasing the future of luxury.

Concept vehicle shown.

Concept vehicle shown.

MAGMA CONCEPTS

GENESIS MAGMA

The Genesis Magma Collection marks the brand’s expansion into the realm of high-performance vehicles with a suite of concept vehicles that prioritize the joy of sports driving with effortless comfort.

Concept vehicle shown.

Concept vehicle shown.

X Snow Speedium Concept

Unleash the Power of Winter

The wild beauty of winter matches up with raw power and agility with the X Snow Speedium. Road trips into snowy terrain have never looked this elegant.

Concept vehicle shown.

Concept vehicle shown.

X Gran Berlinetta Concept

Start Your Engines

Designed specifically for Gran Turismo 7, this concept vehicle is the epitome of motorsport styling with distinct design that could only be a Genesis.

Concept vehicle shown.

Concept vehicle shown.

X CONVERTIBLE CONCEPT

Breaking Down Boundaries

The X Convertible Concept is the final iteration of an all-electric concept trilogy that embodies our design philosophy of athletic elegance.

Concept vehicle shown.

Concept vehicle shown.

GV80 COUPE CONCEPT

Like Nothing Before It

Remarkably athletic and visually disruptive, the GV80 Coupe Concept pushes performance styling into a new stratosphere and redefines how an SUV can look and feel.

Concept vehicle shown.

Concept vehicle shown.

X CONCEPT

Redefining The Possibilities

The soul of a timeless GT in the body of a sports car, the X Concept all-electric coupe features progressive styling and innovation for enthusiasts of ultra-modern design.

Concept vehicle shown.

Concept vehicle shown.

X SPEEDIUM COUPE CONCEPT

Passion Meets Performance

The X Speedium Coupe Concept is the next chapter in all-electric driving possibilities, born out of a passion for authentic freestyle design and spirited performance.

Concept vehicle shown.

Concept vehicle shown.