Genesis ‘Athletic Elegance’ design direction is advanced even further with this technologically progressive and innovative concept.
A design-focused brand, Genesis strives to create a positive luxury experience well beyond styling. Genesis intelligent design delivers a rewarding experience as attractive as it is meaningful.
Athletically inspired, the New York Concept is distinguished by a long hood and expansive dash‑to‑axle ratio that allude to the vehicle’s performance-oriented nature.
A luxury automobile should convey a sense of sophistication, elegance, and exclusivity. However, good design goes well beyond styling and evolves into something intuitive.